Click for high resolution versionKurt Munz researches consumer behavior. Beginning in Fall of 2020, he will be an Assistant Professor of Marketing at Bocconi University. His research focuses on consumer judgment and decision making, and often explores how emerging marketing or choice contexts (such as shopping using a voice-controlled device) affect what consumers buy, and how they feel about it afterward.

Dr. Munz has degrees in psychology, communication, and marketing, including a PhD in marketing from the NYU Stern School of Business. His research has appeared in Marketing Science.

Dr. Munz teaches marketing and consumer behavior to graduate business students and PhD students. He has previously taught at the undergraduate level.

Prior to his academic career, he served as an officer on surface ships in the United States Navy.


PhD New York University Stern School of Business Marketing
MPhil New York University Stern School of Business Marketing
MA New York University Psychology
BS Rensselaer Polytechnic Institute Communication

Research Interests

  • Consumer Judgment & Decision Making
  • Auditory Information Processing
  • Choice Architecture in Emerging Technology Platforms
  • Consumer Rationalization


  • Association for Consumer Research (ACR)
  • New York Academy of Sciences
  • Society for Consumer Psychology (SCP)
  • Society for Judgment and Decision Making (SJDM)

Portrait by Brandi Toole