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Kurt Munz

Assistant Professor of Marketing at Bocconi University

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Teaching

Fall 2020

  • Advanced Marketing Management (MSc Mgmt)
  • Consumer Behavior I (PhD)

Updates

  • September 19, 2020

    I posted to YouTube a video to my ACR 2020 presentation titled, “Not-so Easy Listening: Roots and Repercussions of Auditory Choice Difficulty in Voice Commerce” by Kurt Munz and Vicki Morwitz. This paper is part of a special session on “Consumer Interactions with Voice Technology” which I co-chair with Johann Melzner.

  • September 9, 2020

    I am delighted to announce that “Intentions” by Vicki Morwitz and Kurt Munz has been accepted for publication at Consumer Psychology Review, to appear in the January 2021 issue.

Latest Tweets

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kurtmunzKurt Munz@kurtmunz·
14 Oct

When do we trust AI recommendations more than those from people? https://hbr.org/2020/10/when-do-we-trust-ais-recommendations-more-than-peoples?ab=hero-main-text

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HalHershfieldHal Hershfield@HalHershfield·
9 Oct

Wow! Bravo @alissafishbane @AurelieOuss and Anuj! What a smart and humane intervention that has the ability to affect real lives. https://twitter.com/tage_rai/status/1314346524881584128

Tage Rai@tage_rai

I’m going to geek out on this thread more than normal b/c new Science paper is WTF bananas awesome, and I don’t want it to get lost in the news cycle. In criminal justice policy, there’s a bad habit of solving problems by increasing punishment. https://science.sciencemag.org/content/early/2020/10/07/science.abb6591 1/

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JohnSpeakman4John Speakman@JohnSpeakman4·
8 Oct

One thing I hate is when you have a really great idea. But then someone steals it and publishes it in 1995.

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kuempelannaAnna Sophie Kümpel@kuempelanna·
30 Sep

Students often struggle with creating good looking stimuli for experiments on online and social media news use. In these moments, I love to show them my ✨ magic trick ✨ (1/6)

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emollickEthan Mollick@emollick·
23 Sep

This paper looks at 64,000 theses & talks to show the link between status and jargon. Low status individuals use jargon, complex language & acronyms since they think it makes them sound more impressive. Also, the last paragraph is (hopefully intentional) genius. Via @andre_spicer

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